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Showing posts with label ideas bias convictions thinking contradictory beliefs. Show all posts
Showing posts with label ideas bias convictions thinking contradictory beliefs. Show all posts

Thursday, June 16, 2011

You Are Not So Smart.

The Backfire Effect

June 10, 2011

The Misconception: When your beliefs are challenged with facts, you alter your opinions and incorporate the new information into your thinking.

The Truth: When your deepest convictions are challenged by contradictory evidence, your beliefs get stronger.

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