The grassroots progressive campaigns calling on corporations to drop their support of right-wing front group American Legislative Exchange Council (ALEC), have had impressive results so far. Taking advantage of the public's current interest in (and rage over) so-called "stand your ground" laws in the wake of the Trayvon Martin case, groups including ColorOfChange.org and the Progressive Change Campaign Committee have successfully urged about a dozen major groups to ditch ALEC. In response, ALEC has made some concessions and gone into full-on damage-control mode. But activists are keeping the pressure on, now expanding their focus beyond ALEC's corporate supporters to target the members of government who align themselves with ALEC as well.
Several months after the launch of the complementary anti-ALEC campaigns -- which target not only "stand your ground" laws but also voter ID, anti-union, anti-public education, and anti-immigration legislation -- Coca-Cola announced that it would drop its support for ALEC. Being such a high-profile company, Coke started something of a domino effect. Soon PepsiCo followed suit, then Kraft, McDonald's, Wendy's, Intuit, Mars, Arizona Public Service, Reed Elsevier, American Traffic Solutions, Blue Cross Blue Shield, and Yum! Brands (Taco Bell, KFC and Pizza Hut) did the same. READ MORE