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Thursday, February 2, 2012

Weird: How Fox News Finds its "Pretty People"

Roger Ailes
There's a rather strange Mike Allen pieceat Politico today about Fox News that opens with the scoop that Roger Ailes keeps his network all buffed up and on the cutting edge by holding "marathon critique" sessions where the brass watches its product for many hours on end. I shudder at the very thought, but then guess I'm not "fair and balanced."
 The closest thing to an actual insight into the Fox M.O. was offered by this snippet on Ailes' talent recruitment habits:
In hotel rooms when he’s traveling, Ailes sometimes scouts talent by watching the local news with the sound off. “One of Roger’s ideas is you watch TV with the sound down,” [Fox VP Bill] Shine said. “If that screen or that person on that screen is so compelling that you want to put the sound up, that show or that person is doing something right.”  READ MORE

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